IT MATTERS WHERE YOU BUY FLOORING
SM
"The PFC team’s job is to
continuously look for ways
to make the PFC network
the most successful in flooring."
- Pami Bhullar
For your higher success:
The Dixie Group partners with Mail America
to launch an exclusive PFCdirectmail.com
Mark Maly
Sergenians
Our last sale was very successful. I have worked with Mail America for many years on our mailers, and have always been impressed with the process and ease of working with your company. Approvals and timing for drop requests have easy.
I will continue to use Mail America for our needs.
Steve Hendricks
RC Willey
We’ve been working with Mail America since 2006, if you haven’t been doing any direct mail or private sales, you’re missing out. There’s a reason we’ve been with them for so long, they make it easy to run a great private sale. Everyone on their team knows the flooring industry and makes it easy to build out an offer. They help us hit the right demographic, and they design the mailers to succeed. Their communicating is great and they are quick with the any requested changes. Our private sales are the best events we run, I plan my entire year around our spring and fall sales and Mail America is a key part in our sucess.
Lou Morano
Capitol Carpet & Tile
and Window Fashions
I have been using Mail America for over 30 years and they always do an incredible job. They completely customize our mailings, really make sure they are targeting the right prospective customers and are extremely easy to work with. We just had an incredibly successful 3 day sale and it exceeded our expectations! I would highly recommend Mail America if you want the best.
Cut Through the Noise. Land in Their Hands.
Direct Mail
Explore the impressive statistics behind direct mail, such as 3–4x higher open rates than Social Media. Understand how direct mail offers a longer shelf life for brand visibility.
Uncover the unique benefits of direct mail marketing, including increased response rates and improved brand recall.
See how personalized mailings can enhance customer relationships.
📬 3–4x higher open rates than email
📬 Longer shelf life
📬 Less competition, more attention
History
In the 1980s, direct mail was the heartbeat of flooring retail. Then came social media—fast, flashy, and crowded. Today, everyone’s online, and your flooring message competes with everything from cat videos to kitchen gadgets.
But direct mail? It’s personal.
It’s tangible. And it works.
This is why The Dixie Group is proud to continue its long-standing partnership with Mail America—a name synonymous
with direct mail success in flooring.
After 25+ years of collaboration,
we’re excited to launch PFCdirectmail.com
your exclusive hub for creating powerful, proven direct mail campaigns with just a few clicks.
Success Made Simple!
Let us do the heavy lifting—your job is to choose success.
👉 Choose the one that fits your story
—and let us help you tell it.
🎉 Anniversary Celebration
Celebrate your legacy.
Perfect for stores with 20+ years in business, this personalized template
adds-credibility and warmth.
🏆 Manufacturer’s Authorized Sale
Third-party endorsement builds trust.
This template has helped PFC members generate over $1M in-sales
at a single store.
🤝 Friends & Family Promotion
Everyone wants to be part of the inner circle. This versatile, high-performing template is ideal for anytime of year.
Your success is just a few clicks away.
Pick Your Power Template
Every word, every image
crafted from real feedback and proven results.
Direct Mail; still the best ROI
Success in the Palm of your hand!
Meet the Team
The PFC team’s job is to continuously look for ways to make
the PFC network the most successful in flooring.”